Search marketing

advice on getting your small business onto search engines

Small Business SEO Tips for 2026

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If you run a small business in the UK, getting found online is essential. In this post, Petite Digital shares a few practical, up-to-date strategies to help you improve your small business SEO — without needing a big budget. Understand Your Audience with Keyword Research Before you write a single page, start with good keyword research. Rather than going for broad, highly competitive words, focus on long-tail and location-specific phrases… Read More »Small Business SEO Tips for 2026

Small Business Marketing: First Steps to Take When Launching a New Website

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Launching a new website is an exciting milestone for any entrepreneur. But in today’s digital-first world, simply going live isn’t enough. To stand out and attract your ideal customers, you need to focus on smart small business marketing strategies from day one. Here are the key actions to take when launching your small business website.

Apple Business Connect and Your Small Business

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In today’s digital landscape, establishing a strong online presence is essential for small businesses aiming to connect with local customers. Platforms like Google Business Profile, Apple Business Connect, and Bing Places for Business offer FREE platforms to enhance visibility. Understanding the reach and features of each of these listings can help small business owners to understand where to focus their marketing efforts.

Should I submit a sitemap?

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Should you submit a sitemap for your small business website? Here we explore the benefits of a sitemap for search engines.

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What is Pay per click?

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Pay-per-click (PPC) is an online advertising model where advertisers pay a fee each time their ad is clicked. It’s a way of buying visits to your site, rather than attempting to “earn” those visits organically through SEO or other means. PPC is commonly associated with search engine advertising platforms, such as Google Ads and Bing Ads

Local SEO with a tick in the O

Local SEO for your small business.

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Local SEO (Search Engine Optimization) refers to the process of optimizing your online presence to attract more business from relevant local searches on search engines like Google. With 65% of searches having local intent this is an opportunity not to be missed. It’s particularly important for businesses with physical locations or those serving specific geographic areas.

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SEO basics for your small business website

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One of the things I get asked about is SEO (Search Engine Optimization). There are so many elements to SEO that for a small business owner it can be overwhelming.
Here’s a basic SEO (Search Engine Optimization) checklist to help you optimize your small business website for better search engine visibility:

Google Ads logo with page title

Why your Google Ads smart campaign might not be as smart as you think

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The Smart Campaign set up tool is lovely and simple, you tell it which business location, it scans your website for some keywords, you tell it your target locations, provide a handful of headlines and away you go… Check back in a week and you will see clicks. Must be working right? Probably not.

Small Business Advertising

Should I advertise on Social Media or Google?

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One of the questions I get asked a lot is should I advertise on social media or Google? In making this decision your really need to think about what kind of audience you have.