If your looking to start a new business there are so many things to think about and get done, not least your small business marketing plan. Petite digital are here to help with marketing for start-ups. As a small business ourselves, we understand that taking that first step can be daunting, that is why we are here for you. We will help you to launch your business at your pace, using plain English, we come with a no jargon guarantee.
At Petite Digital we are here to help with that journey, whether it is a marketing consultation, creation of a marketing plan or implementation we are here for every step. As a new business we understand that your marketing budget might not cover all that is needed, we can either work to a schedule or help you to impliment some of the steps yourself. We are always at the end of the phone to offer advice.
If you have already started building your business presence you may just need some support to ensure that what you have done to date is fully optimised, our digital reviews can offer you feedback and advice on how to build on these foundations.
We help businesses with their digital presence across web, search engines and social media. We can build, manage and promote your small business to your target audience through paid advertising on social media and search engines.
If your a local bricks and mortar or service business we can help to increase your visibility on Google maps.
If you are ready to take the first leap into becoming your own boss then please get in touch today.
Don’t panic, you haven’t been hacked. It is down for everybody! Facebook, Instagram & Messenger is down for all. Update 16:40pm Facebook is back. Update
I have seen a huge rise in Facebook Page notification scams in the early part of 2024. Mostly in 2023 these took the form of spoof pages tagging or mentioning your small business page but more recently spam messages appearing in the pages inbox.
One of the things I get asked about is SEO (Search Engine Optimization). There are so many elements to SEO that for a small business owner it can be overwhelming.
Here’s a basic SEO (Search Engine Optimization) checklist to help you optimize your small business website for better search engine visibility:
Marketing is a crucial aspect of any small business’s success. It involves promoting your products or services to attract and retain customers. Here are some small business marketing basics to help you get started:
Are you the owner of a small business in the UK and need some help to effectively market it? Here are 5 strategies to help you increase your visibility, engage with your target audience, and create visually appealing content:
There are several effective marketing strategies that small local businesses can use to promote their products or services. Here are some ideas:
The Smart Campaign set up tool is lovely and simple, you tell it which business location, it scans your website for some keywords, you tell it your target locations, provide a handful of headlines and away you go… Check back in a week and you will see clicks. Must be working right? Probably not.
One of the questions I get asked a lot is should I advertise on social media or Google? In making this decision your really need to think about what kind of audience you have.
If you update your Google Business Profile regularly you may have noticed that for a few months, you have been offered the option to either update it ‘on search’ or ‘stay here’. Well, that is no longer the case. You can still log into your Google Business Profile but for an edit you want to make these will be done directly on Google Search.
Once you have completed the migration to GA4 Analytics you will need to connect it to your website. Here we look at the most common website builders and how to connect them.
If you are running Google Ads, you will be focusing on those important conversions. Conversions are triggers on your website which represent a value to your business, this could be viewing your product gallery, navigating to your contact page, or submitting a lead for.
Whatever your goals are for your campaigns you will need to import your new GA4 analytics conversions into your Google Ads campaigns.
If you don’t already have goals in your UA Analytics when you migrate to the new GA4 analytics you will need to set some up. Here is a step-by-step guide to creating Goals (now called events) in GA4 Google Analytics.