Should I submit a sitemap?
Should you submit a sitemap for your small business website? Here we explore the benefits of a sitemap for search engines.
Small business marketing advice
Should you submit a sitemap for your small business website? Here we explore the benefits of a sitemap for search engines.
Do I use AI? Yes sometimes….Recently I was asked by a client to improve their websites copy for SEO purposes. Being tasked with writing over 300 words on commercial carpet cleaning is a bit daunting, so it led me to turn to AI for inspiration and left me pondering its role in small business marketing. Content creation for Blogging AI can play a crucial role in enhancing various aspects of… Read More »The role of AI (artificial intelligence) in small business marketing
You may go into your google analytics and notice the occasional spike in traffic, this isn’t always something to be celebrated as it could be bots creating unwanted referral traffic.
Local SEO (Search Engine Optimization) refers to the process of optimizing your online presence to attract more business from relevant local searches on search engines like Google. With 65% of searches having local intent this is an opportunity not to be missed. It’s particularly important for businesses with physical locations or those serving specific geographic areas.
Marketing is a crucial aspect of any small business’s success. It involves promoting your products or services to attract and retain customers. Here are some small business marketing basics to help you get started:
Are you the owner of a small business in the UK and need some help to effectively market it? Here are 5 strategies to help you increase your visibility, engage with your target audience, and create visually appealing content:
There are several effective marketing strategies that small local businesses can use to promote their products or services. Here are some ideas:
One of the questions I get asked a lot is should I advertise on social media or Google? In making this decision your really need to think about what kind of audience you have.
With so many people working from home in 2020 and 2021 the availability of voice activated devices such as Alexa devices and smart phones led to a rise in voice activated searches across search engines. With home working looking likely to continue into 2022 if you haven’t done so already now might be the time to think about ways to optimise your local small business for voice search.
As a small business marketing professional le me explain why local ranking is so important to your marketing strategy.